Our values

About us

"Healthstore" Ltd. is a Bulgarian company, leader in trade of food supplements. The company was founded in 2006 in Sofia. We are a major and authorized importer for Bulgaria of over forty international brands, including Now Foods, Optimum Nutrition, BSN, Universal and others.


For the past ten years, we have become a trusted partner to more than 3000 distributors throughout the country. Our partner network includes:

  • Gyms and sports halls
  • Amateur and professional clubs in all sports categories
  • Personal fitness trainers and instructors
  • Sports federations and non-profit activities
  • Doctors and physical therapists
  • Fast food restaurants
  • Pharmacy network

Pharmacy network

We are welcomed and trusted partner of the largest pharmacy industries in Bulgaria:

  • We offer more than 350 products in pharmacies in the country!
  • You can find our products in over 300 pharmacies nationwide

Retail network

We have eight own stores in the country:

  • Sofia
  • Plovdiv
  • Stara Zagora
  • Varna
  • Burgas

Online sales

We have also one of the largest online stores selling dietary supplements in Bulgaria - www.healthstore.bg

  • To date we have successfully completed more than 100,000 customer orders over 10 000 unique clients!
  • We deliver orders for up to 24 hours across the country!

Watch us online!

  • We have over 200 unique product video reviews
  • You can find us at: Sofia, bul. Kliment Ohridski №117, of our national telephone 0700 300 49 or e-mail: office@healthstore.bg

Our values

We do not promise. We act ...

100% quality of goods and services ...

We strive for excellence in everything we do. We set high personal goals and corporate standards, tirelessly strive to overcome them. We are trying to attract motivated, highly capable and results-oriented people. We invest continually in development and improving the quality of our services. 




100% guaranteed origin of our products ...

We are not resellers - our products are delivered directly from the source.


All of our products that you will find with us are natural, with clean substances and doesn’t contain any anabolic steroid substances. We maintain very close relationships with the manufacturers and do not obtaining products through dubious channels for imports.


We have super modern warehouse, observing the highest standards for storage of our products.




Openness and integrity.

We believe that open and honest communication is the foundation of any stable relationship, regardless of whether they are employees of the company or our customers.




Our strength lies in the capable and talented people that are trying to work. We try constantly to create an atmosphere of mutual respect and understanding, encouraging any attempt at self-improvement and improving the personal qualities of each member in the company.




We believe that flexibility leads to perfection. Therefore, we constantly try to adapt our services to the specific needs of our customers and partners.




We really love what we do …




We really understand of food supplements …